New book on COVID-19 and its devastating impact on the travel sector
A timely new book authored by University of South Carolina Professor Simon Hudson is fresh off the press documenting the impact of COVID-19 on the travel industry. The book, called COVID-19 & Travel: Impacts, Responses and Outcomes , covers a number of important topics including why the pandemic and travel were inextricably linked, how the different sectors of the industry reacted to the crisis, leadership and communication strategies employed by the industry during the crisis, and the social, economic and environmental impacts of the pandemic as they relate to travel. A dozen insightful case studies from all over the world bring the book to life. We see how the cruise industry suddenly went from being the golden child of the tourism sector to a sober symbol of the deadly disease; we witness the meltdown of ski resorts around the world in one weekend; and we see how Richard Branson coped with what he considers to be his greatest challenge yet. There are also some interesting ‘bes